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High Quality Website Traffic

At BSquared we understand that just having a website and submitting it to search engines is not enough to have customers find you. To do so we use certain techniques and logic to make search engines rank your site high on their results list when your customers do a search for your kind of business. That's "Search Engine Optimization".

 

The Search Engine Optimization Process

  • S.E.O. Keyword Research S.E.O. Keyword Research
    Keyword Research is the first step and most essential process in helping a company target their potential customers by choosing the right search terms. An extensive study is completed on what people are searching for on the web when they are looking for products and services that companies related to your company are offering. We then come up with the best approach and strategy on how to move your company higher on search engine rankings for specific and similar terms than your competitors.
  • S.E.O. Website Analysis S.E.O. Website Analysis
    We analyze your website for its search engine friendliness. This entails search engine incompatibilities and errors, HTML coding compatibilities, navigation, link structure, and keywords density and positioning.
  • Internal Site Optimization Internal Site Optimization
    This step includes all optimization done to the programming and architecture of your actual site. We optimize your site using proven ethical S.E.O. techniques that are in compliance with web (w3c) standards. This optimization includes fixing your website search engine incompatibilities and errors, applying right meta and header tags, adjusting keywords density and positioning, internal link structure, and improving website navigation structure.
  • S.E.O. Content Creation S.E.O. Content Creation
    Is it very important for your site to have valuable content as your site gets crawled by search engines. During this step we make suggestions on possible additions and edits to the content of your site you can make that are valuable in relation to your keyword selection. We will also setup article and blog postings that can later be distributed through the net on external websites and social media channels.
  • External Site Optimization External Site Optimization
    External search engine optimization techniques are methods that are used outside of your site to help its search engine visibility. We will adopt link building strategies to recruit more quality back-links to your website from various reliable sources such as articles, online PR, directories, blogs, forums, online communities and social media sites. External site optimization is an ongoing process that must be done continually to ensure staying on top of the competition in search engine rankings.
  • S.E.O. Statistics and Maintenance S.E.O. Statistics and Maintenance
    Once the initial optimization process is completed, we set up very thorough analytics tools for you to be able to see exactly how many hits your site is getting, and from where the sites are coming off. This allows for us to get a good idea of what search terms your potential customers are searching for when coming to your site while allowing us to always tweak your site for the best keyword selection.

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